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Device Overview

The Device Overview report provides relevant data on the devices, operating systems and web browsers used by visitors accessing your website. This report is a good way of helping you understand how to optimize your website, content and communication with your audience, thereby increasing the chances of successful conversions or increased profits.

The Device Overview page features four data sets:

  • PC
  • Smartphone
  • Tablet
  • Other (including game consoles, smart TVs, etc.)
  • All

PC

By default, PC data is displayed first and shows the total number of visits and the percentage of all visits attributed to visitors accessing the website.

There are three data categories listed under PC:

  • OS (Operating System) Version: Displays the types of operating systems used by visitors accessing your website via PC, as well as the total number of visits and the percentage of those visits attributed to each OS.
  • Browser Version: Displays the types of browser used by visitors accessing your site via PC, as well as the total number of visits and the percentage of those visits attributed to each browser.
  • Resolution: Displays the screen resolutions of visitors accessing your site via PC, as well as the total number of visits and the percentage of all visits attributed to each screen resolution.

Smartphone

Shows the total number of visits and the percentage of all visits attributed to visitors accessing the site using a Smartphone.

There are three data categories listed under Smartphone:

  • OS (Operating System) Version: Displays the types of operating systems used by visitors accessing your site via SmartPhone, as well as the total number of visits and the percentage of those visits attributed to each OS.
  • Browser Version: Displays the types of browser used by visitors accessing your site via SmartPhone, as well as the total number of visits and the percentage of those visits attributed to each browser.
  • Resolution: Displays the screen resolutions of visitors accessing your site via Smartphone, as well as the total number of visits and the percentage of all visits attributed to each screen resolution.

The following diagram, for example, the number of visits from smartphones is 71, accounting for 1.19% of all visits. The number of iPhone visits is 41, accounting for 57.74% of all device models. Similarly, we can click on Details to see additional details about the operating system version, browser, and device model.

Tablet

Shows the total number of visits and the percentage of all visits attributed to visitors accessing the site using a tablet.

There are three data categories listed under Tablet:

  • OS (Operating System) Version: Displays the types of operating systems used by visitors accessing your site via tablet, as well as the total number of visits and the percentage of  those visits attributed to each OS.
  • Browser Version: Displays the types of browser used by visitors accessing your site via tablet, as well as the total number of visits and the percentage of those visits attributed to each browser.
  • Resolution: Displays the screen resolutions of visitors accessing your site via Tablet, as well as the total number of visits and the percentage of all visits attributed to each screen resolution.

Note 1: Others is any device that’s not a smart phone, tablet, or PC, such as game consoles, smart TVs, simulators and so on.

Note 2: To display the information for only one data set, click on the filter next to its name. All other data sets will collapse and that data set will move to the top.

Hits: 269