The Search term page shows you all the search terms entered in the searches or in URLs that redirected traffic to your site. By analyzing search term data, you can optimize your website, ads and other content for search terms that perform well and will improve the conversion rates and profitability of your site.
The Search term data table also shows the number of visits, page views (PV), average time spent on the referred page, the percentage of new visits vs. the overall number of visits and the bounce rate for each search term. Click on each column heading to sort all the data by that data set.
Search: Use the search bar to look for a particular search term.
Quick filter: To view information for a single search term, click the “Filter” icon at the end of the row. Click it again to return to all data.
Search terms are displayed in a “tag cloud,” with the font size of each search term relevant to the total number of visits, PVs, converstions, etc. attributed to that search term.
Hover over each search term to see the total number of visits, PVs, converstions, etc. attributed to that search term.
Example 1: Hover over the search term “http://miapex.com” to see the visits. In this case, it’s 1.
When you click one of these words, the system will filter the data related to this word.