Funnel setting

Overview #

By setting up a Conversion Funnel, you can visually observe user drop-off rates at each stage of the user journey.

For example, a typical online shopping flow is as follows:

Homepage EntryProduct Listing Page EntryProduct Details Page Entry (View Product Information)Add to Cart CompletionInitiate Checkout Process (Enter Payment Flow)Successful Payment

By setting up the above flow as a funnel, you can analyse the abandonment at each step. You will be able to see exactly which steps are causing the most loss and improve your conversions.

By setting up the above flow as a funnel, you can analyze cart abandonment at each step of the process. You will be able to accurately identify which steps are causing the highest drop-off rates, and ultimately improve your conversion rates.

For detailed instructions on how to set up a funnel, please refer to the "Conversion Setup" section.

Description of the screen #

① Funnel List: Allows you to switch between your configured funnels.

② Step Overview: Displays the funnel name and the number of visitors who passed through that step. The bar chart below shows visitor drop-off and continuation. Green indicates visitors entering at this step; red shows visitors exiting at this step.

③ Entry & Drop-off Numbers: Shows visitor entry and drop-off numbers. For example, Homepage visits completed: 503, Drop-offs: 297. Click numbers to view associated URLs.

④ (Center) Remaining Visitor Metrics: Remaining visitor count and percentage.

⑤ (Top-Left) Total Funnel Conversions (CV) & Conversion Rate (CVR): Total Conversions (CV) and Conversion Rate (CVR) for the entire funnel. CVR = (Visitors Entering Funnel / Visitors Reaching CV).

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