Data Settings

There are three main parts in the data setting page: Event, Event Property, and User Property. From the Data Settings, you can view the list of data you are currently tracking, and edit the data format and descriptions of the properties.

Event #

It allows you to track user behaviors on your site. You can set any user behavior you want to measure on your website, such as sign-up, add-to-cart, etc. For more details on how to set events, please refer to this article.
You can check the related information of the event you have set from the list includes the event name, source and description. Please note that the events will shows on the list after it's been tracked.

  • 1Event name: This will be the event name you set when embedding the event tag, which can be set freely.
  • Event Source: The way to send the event.
  • Description: Adding a description will make the event more understandable, feel free to add one from the "Edit" button if necessary.

Event Property #

To better understand user behaviour, add properties that are specific to an event, such as product categories or price.
You can check the related information of the event properties you set from the list includes event property name, source, data format and description. Please note that the event property will shows on the list after it's been tracked.

  • 1Event Property Name: The name of the event property embedded in the event tag, which can be set freely.
  • Event Property Source: The way to send the event property.
  • Data Format: Specify the format of the property which includes text, date and number. The format will be automatically identified and you can also change it from here.
  • Description: Adding a description will make the event property more understandable, feel free to add it from the "Edit" button if necessary.

User Property #

To better understand your users, add other user data from different sources. You can think about your CRM, email lists or marketing tools. Enriching your user profiles and create more accurate personalisation. For more details on how to set up, please refer to this article.
You can check the related information of the user label you set from the list includes user property name, source, data format and description. Please note that the user property will shows on the list after it's been tracked.

  • 1User Property Name: The name of the user property embedded in the user identify code, which can be set freely.
  • User Property Source:
    Default: The properties that automatically tracked by the basic script, which includes "total session、initial referring、domain、distinct user ID、initial referrer、first seen、last active、country、os、city、region、browser".
    Tracking Code: This is the data that is obtained by user identifiy code.
    Campaign Form: The data is obtained by the form which set in the campaign. For details on how to set this up, please refer to this article.
  • Data Format: Specify the format of the property which includes text, date and number. The format will be automatically identified and you can also change it from here.
  • Description: Adding a description will make the user property more understandable, feel free to add it from the "Edit" button if necessary.

In order to measure the above data, you need to set up the corresponding code to acquire the data.

Tracking code instruction #

To set up events, event property, and user property, go to "Tracking code instruction" to get the basic script, event code and user identify code.

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